CPPREP4124 – Coordinate Marketing Activities
Skills, Resources & Career Pathways
Unit Overview
CPPREP4124 focuses on running compliant, effective marketing for listings and agency brand. You'll plan campaigns, set budgets, brief creatives, manage channels (portals, socials, email), and track results—while staying within legislative and ethical boundaries for advertising real property.
🎓 Key Learning Outcomes
- Build a property marketing plan with compliant creatives
- Coordinate campaigns across portals, social, print, and email
- Manage suppliers, budgets, approvals, and timelines
- Report on performance and optimise spend
📚 3rd Party Learning Resources
Official Sources
- Training.gov.au – CPPREP4124
- REAA portal
- TAFE NSW
- REIV advertising guidelines
Commercial Providers
- Eduworks assessment kits
- Precision RTO Resources
- Entry Education
Peer Resources
- Studocu
- Course Hero
Industry Publications
- Australian Property Journal
- Real Estate Business Magazine
🛠 Practical Tools for Study & Work
- PropTech trials: Campaigntrack, ActivePipe, Diakrit
- Templates: vendor marketing schedule, approvals log
- Compliance checklist: advertising standards & disclaimers
- Case studies: ROI from multi-channel campaigns
🚀 Career Pathways
- Typical roles: Marketing Assistant, Sales Associate, BDM
- Salary range: $47k–$65k (role/seniority dependent)
- Licensing pathway: 12–18 months → full licence
👉 Next Step: Compare RTOs Offering This Unit
🔗 Further Reading
- Training.gov.au – CPPREP4124 official page
- REIA Professional Development
- Smart Property Investment
⚠️ Disclaimer: The third-party resources listed above (e.g., student notes, assessment kits, industry publications) are provided for reference only. We do not endorse or verify the accuracy of this content, and it may change without notice. CPP41419.com.au is not in partnership with, nor does it liaise with, these providers. Students should always confirm requirements with their chosen RTO and refer to Training.gov.au for the official unit specifications.